The agent of Marco Verratti says Paris Saint-Germain are determined to keep his client but they have to show that they mean business.
The Italy international is a target for a number of top European clubs including Juventus and Chelsea.
And Donato Di Campli believes the 24-year-old deserves to play for an ambitious team because he is a champion.
"Juventus will certainly do something special in the next transfer window," Di Campli told Tuttosport.
"There's the will of PSG to keep him [Verratti] at all costs.
"Now it's clear: money isn't enough. Appeal is also needed, and in the last four or five years, the French club haven't done enough to improve in that regard.
"Juventus are much more attractive because champions are attracted to winning teams."